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Laser Automotive Lighting
Laser Automotive Lighting
February 14, 2014 | Posted by Anthony Spark in Competitors, Factors, Lighting, New Entrants, Regulatory Trends, Substitute Products & Services, Supply Chains, Systems, Technology, Topics, TrendsOne comment
The incandescent bulb invented by Thomas Edison in 1879 has shown remarkable longevity in automotive applications. Automotive LED applications had a market leadership position for almost a decade. In the near-future automotive lighting market innovation will soon be pioneered by lasers. The market reign of LEDs is not coming to an end already, but it’s notorious position as a technology leader might soon be threatened. Lasers will become the next generation of automotive lighting technology. Read more
OEM Signature Lighting
OEM Signature Lighting
June 6, 2013 | Posted by Anthony Spark in Consumer, Design, Factors, Lighting, Societal & Cultural Trends, Style, Systems, Topics, TrendsOne comment
Luxury brands are usually wary of introducing accessories to accentuate exterior branding. High-efficiency LED lighting became one of Audi’s design signatures. The brand was hardly alone in using LEDs, but no one has adopted them as widely and successfully as Audi, which uses them to give every model a branding advantage. Naturally, when Mercedes chose to produce such an accessory for their cars, they wanted to refrain from adding something that could be seen as garish and keep it decidedly simple. Read more
Audi R8 E-Tron: Electric Vehicle Limitations
Electric Vehicle Limitations
The simple truth is that presently EVs are not a comprehensive solution for all our transportation needs, instead it’s an option that will satisfy only some of our basic requirements. Current Electric Vehicle (EV) limitations are beyond obvious. The challenges of short ranges, long charge times, and hefty price tags indicate that answering the “How far, how long, how much?” EV riddle is still a complex one. As in: – How far can I drive my EV on a single charge? – How long does it take to completely charge my EV? – How much does my EV cost me? Read more
New e-fuels developed by Audi
Audi Pioneers Fuel Alternatives Using Waste Water
October 12, 2012 | Posted by Anthony Spark in Engine, Factors, New Entrants, Substitute Products & Services, Supply, Systems, Topics, TrendsNo comments
Audi engineers have contributed to a breakthrough of almost miraculous proportions by helping to develop fuels for the TFSI and TDI engines of the very near future using nothing more than lengths of ordinary-looking pipe, waste CO2, sunlight and microscopic organisms suspended in waste water. Read more
