Navigation: Video Maps
Navigation: Video Maps
While car navigation systems are gaining in importance, maps are still the medium of choice for laying out a route to a destination. However, even with a map, one is almost always more comfortable navigating a route the second time due to the visual memory of the route.
A novel navigation system under development at Microsoft aims to tweak visual memory with carefully chosen video clips of a route. The navigation system, called Videomap, adjusts the speed of the video and the picture to highlight key areas along the route. To make the first time navigating a route feel more familiar, the system integrates a map with a video automatically constructed from panoramic imagery captured at close intervals along the route.
Mood Navigation
Mood Navigation
Navigation systems have been around for ages and constantly developing every day. Getting directions is fine, but sometimes you want to discover a new world. Maybe find a new activity, a trendy restaurant or shop. But why settle for location? What about setting a discovery quest based on mood? Enter mood navigation, a function that allows users to search for things based on their mood.
You don’t know where to go, but you know how you feel. Choose a mood and be adventurous.
Computer Inspired Infotainment
Computer inspired Infotainment
Consumers are already living inside their computers; might as well make their car environment match. For example everyone's familiar with software progress bars, and this familiar concept is perfect to represent any simple timeline.
Infotainment is a neologistic portmanteau of information and entertainment, referring to a type of media which provides a combination of information and entertainment. In-Car Infotainment is a collection of hardware/software, which provide audio and/or audio/visual information and entertainment. But scientists fear that a digital flood of in-car infotainment is putting our primitive grey matter under such stress that we can no longer think wisely while driving.
Navigation System Advertising
Navigation System Advertising
How does a lifetime of free traffic information supported by advertising sound to you? NAVTEQ is working with Nextar to provide just that. Adverts and special promotions will be offered to users based on their location.
With this concept advertising content is provided in a way that is noticeable, but shouldn't interfere with the navigation function of the device, and will hopefully be relevant to the user's desires. If, after being provided with advertising content, the user indicates an interest to travel to a location relevant to the advert, the navigation system will guide him to the location with minimal further user input.
